Born in
the UAE

Built for riders in the Gulf
VUAE started in Dubai with a simple observation: cyclists in the region needed equipment designed for our climate and our roads.
That began with helmets. Today it includes the Reem, Liwa, Etihad, Ghaf, Mira and Dune, a range of carbon road bikes engineered for riders who expect uncompromising performance.
Interested in partnering?
We're looking for ambassadors, retailers and cycling clubs to join VUAE.